Paddy Power & Prima Networks Enter Italian Online Gambling Market

Since Italy has been recognized as one of the best places to start a successful gambling business online, several online gambling companies have joined the Italian online gambling market.  Two chief organizations who have joined are Prima Networks and Paddy Power.

Paddy Power, the Irish Sportsbook, has said that it has every intention of expanding its business within the Italian online gambling market.  This decision was primarily made due to the company’s 17% revenue increase it experienced last year, which resulted in nearly €500 million in profits.

Prima Networks, on the other hand, has entered an agreement with Betflag, a start-up Sportsbook operator, which will be using Prima Network’s online casino gaming software.  Betflag will now be offering its players a much larger selection of games, including blackjack, poker, video poker, slots, and other outstanding gaming software.

Soon, many other online gambling companies will join the Italian online gambling market, and secure their own licenses, so they can also benefit from the incredibly lucrative industry.